Guild Member Profile

Headshot of Gregg Wassmansdorf Vice Chair

Gregg Wassmansdorf

Senior Managing Director, Consulting

Greater Toronto

Gregg Wassmansdorf is a U.S. and Canadian citizen, a corporate real estate specialist, a LEED accredited professional in sustainability, a cross-border FDI business expert, and a leader at Newmark advantage, the consulting practice at Newmark, which provides a wide array of real estate consulting services and a substantial platform for providing fully-integrated location strategy, site selection, incentives, and real estate solutions.

Gregg works with his corporate clients across all functional areas of their enterprise to address challenges related to business location strategy, supply chain realignment, facility portfolio, and footprint optimization, site selection, economic incentive negotiation and procurement, workplace strategy, property transaction execution, and capital project implementation.

His management and site selection consulting expertise has also been utilized to support senior and lower levels of government with economic development strategy, investment attraction initiatives, and regional & community competitiveness assessments. He is regularly called upon by investment promotion and economic development agencies for his expert opinions.

His clients include: Magna International, Maple Leaf Goods, Pepsi Bottling Group, Purac Biomaterials BV, Ritrama S.p.A., Sara Lee, The Province of Ontario, Invest Buffalo Niagara, Edmonton Global, and The State of Nevada.

North America International
Data Automotive Business Services and HQ
Medical and Life Sciences Financial Advanced Manufacturing
Food and Beverage Logistics, Warehouse and Distribution Aerospace, Aeronautics and Aviation
Brødrene Hartmann A/S Caterpillar DowDuPont
Goodrich Invesco Procter & Gamble
Raytheon Samsung Toyota
The State of New York

Mr. Wassmansdorf graduated from Queen’s University with his B.A. (Honours) in Urban and Economic Geography. He then secured a national fellowship and relocated to Los Angeles to earn his Masters’s degree in Geography from the University of Southern California (USC). He further pursued doctoral studies in urban geography, regional economics, industrial location theory, and urban planning with time spent at USC, UCLA, and the University of British Columbia.

Mr. Wassmansdorf writes a column six times per year for FDI Magazine on foreign direct investment into the Americas, covering a variety of topics. There are more than 20 columns now available online. Recent speaking engagements include the Industrial Asset Management Council (IAMC) Virtual Fall Forum 2020; the Economic Developers Association of Canada (EDAC) Annual Conference 2020; a fall 2020 seminar on the electric vehicle industry hosted by SelectUSA; and two interviews in 2020 for The New Statesman magazine on corporate location trends.