Southwestern Ontario Marketing Alliance

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Southwestern Ontario Marketing Alliance

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The Southwestern Ontario Marketing Alliance (SOMA) is a partnership of Southwestern Ontario communities, grown out of natural economic ties. Known as “Canada’s Industrial Heartland,” this region encompasses the municipalities of Ingersoll, Perth County, Stratford, St. Thomas, Tillsonburg and Woodstock. It stretches across Elgin, Oxford and Perth counties, with advantageous connections to the nearby Kitchener/Waterloo and London areas.

Headshot of Joani Gerber

Key Contact

Joani Gerber
Director