Guild Member Profile


Gregg Wassmansdorf

Senior Managing Director, Consulting

Greater Toronto

Gregg Wassmansdorf is a U.S. and Canadian citizen, a corporate real estate specialist, a LEED accredited professional in sustainability, a cross-border FDI business expert, and a leader at Newmark Global Strategy, the consulting practice within the real estate services firm, Newmark, which provides a wide array of real estate consulting services and a substantial platform for providing fully-integrated location strategy, site selection, incentives, and real estate solutions.

Gregg works with his corporate clients across all functional areas of their enterprise to address challenges related to business location strategy, supply chain realignment, facility portfolio, and footprint optimization, site selection, economic incentive negotiation and procurement, workplace strategy, property transaction execution, and capital project implementation.

His management and site selection consulting expertise has also been utilized to support senior and lower levels of government with economic development strategy, investment attraction initiatives, and regional & community competitiveness assessments. He is regularly called upon by investment promotion and economic development agencies for his expert opinions.

North America International
Advanced Manufacturing Food and Beverage Logistics, Warehouse and Distribution
Data Centers Real Estate Tech
Electronics IT Aerospace, Aeronautics and Aviation
Automotive Business Services and HQ Pharma
Medical and Life Sciences Financial
Brødrene Hartmann A/S Caterpillar DowDuPont
Edmonton Global Goodrich Invesco
Invest Buffalo Niagara Magna International Maple Leaf Foods
New York State Economic Development Council Pepsi Bottling Group Procter & Gamble
Province of Ontario Purac Biomaterials BV Raytheon
Ritrama S.p.A. Samsung Sara Lee
State of Nevada Toyota

Mr. Wassmansdorf graduated from Queen’s University with his B.A. (Honours) in Urban and Economic Geography. He then secured a national fellowship and relocated to Los Angeles to earn his Masters’s degree in Geography from the University of Southern California (USC). He further pursued doctoral studies in urban geography, regional economics, industrial location theory, and urban planning with time spent at USC, UCLA, and the University of British Columbia.

Mr. Wassmansdorf writes a column six times per year for FDI Magazine on foreign direct investment into the Americas, covering a variety of topics. There are more than 25 columns now available online. Recent speaking engagements include the Industrial Asset Management Council (IAMC) Virtual Fall Forum 2020; the Economic Developers Association of Canada (EDAC) Annual Conference 2020; a fall 2020 seminar on the electric vehicle industry hosted by SelectUSA; and two interviews in 2020 for The New Statesman magazine on corporate location trends.